Thursday, November 9, 2017
The One Where Wendy Kills Another Blog
I'm out of sorts anyway. Not reading. Buried neck deep in moving. Busy, busy, busy at the The Day Job. So I wasn't really prepared for the e-mail that landed in my in-box like a wee mini bomb going off. There's still no official statement, but staff has shared the news on Twitter so at this point I think it's fair game to blog about.
Heroes & Heartbreakers is closing. Well...pivoting (and let me tell you how much I LOATHE that term). None of this is gospel, but my impression is that Macmillan will be kicking things over to St. Martin's marketing team and the focus will move towards the newsletter and social media accounts. What this means for those of us who've provided content for H&H over the years, I'm not sure. Most likely that 1) I'm out of a "job" 2) Will need to back-up my published posts and 3) That I've managed to kill yet another group blog (by my count, this is #4).
And yes of course I'm making this All. About. Me.
I'm sad. One, because I feel a bit blindsided (totally didn't see this coming) and two, because I have been with H&H from the beginning. It was such early days that the blog didn't even have a name or a host. Megan Frampton (former H&H editorial director) asked me to write some posts on spec for something she was calling "Project X." Eventually the idea found a home at Macmillan and H&H was born. That was 2011.
Now it's 2017, the world is on fire, blogs continue to go the way of the Dodo, and Wendy is sad. I loved writing for H&H and I loved them as a group blog - mostly because you could literally find everything there. Books, movies, TV, self-published, traditionally published, romance sub genres and related commentary of all stripes. There have been other well-done group blogs in Romancelandia, but H&H was the one that got it the most right (in my opinion) with the variety of voices and depth of content. And now it's closing.
My best wishes to the excellent staff at H&H who I have adored working with over the years, and my fellow bloggers who churned out such amazing content these past six years. Change happens, and yes I'll roll with it, but that doesn't mean I can't whine about it for a little while first.